Brand re-launch for BroachCutter®
Brand re-launch for BroachCutter®
Brand re-launch for BroachCutter®
Brand re-launch for BroachCutter®
BroachCutter®
(
Ongoing
)
BroachCutter®
(
Ongoing
)
BroachCutter®
(
Ongoing
)
BroachCutter®
(
Ongoing
)
BroachCutter® was planning a large re-launch of products and wanted to re-vamp their identity, along with their website & build an app for their sales team.
BroachCutter® was planning a large re-launch of products and wanted to re-vamp their identity, along with their website & build an app for their sales team.
BroachCutter® was planning a large re-launch of products and wanted to re-vamp their identity, along with their website & build an app for their sales team.
Client
Client
BroachCutter®
BroachCutter®
Year
Year
(
(
Ongoing
Ongoing
)
)
Services
Services
Branding
Branding
,
,
App Design
App Design
,
,
No-Code Development
No-Code Development
The missions
The mission
BroachCutter® was planning a product launch, and wanted to build a new brand identity.
As they already have an old logo which is trademarked, we had to work around the old logo and colours. The goals of the engagement were:
Build a new brand feel & identity based around the existing logo.
Launch a new website & create key marketing collaterals like packaging, catalogues & more.
Design two new apps that are completely integrated with the internal ERP Systems.
BroachCutter® was planning a product launch, and wanted to build a new brand identity.
As they already have an old logo which is trademarked, we had to work around the old logo and colours. The goals of the engagement were:
Build a new brand feel & identity based around the existing logo.
Launch a new website & create key marketing collaterals like packaging, catalogues & more.
Design two new apps that are completely integrated with the internal ERP Systems.
The challenges
The challenges
Building a new identity, while enhancing the same look & image in the market.
Being a household name in the market and leaders in their category, we had to be very careful to ensure that we are not alienating the existing market by changing the look & presence too much. We also had to bri
The company's ambitions were international & the assets needed to match that in terms of polish & finish.
Quick turnarounds were required before the product launches.
Designing the apps in a restricted ecosystem & ensuring on-going collaboration with the development team.
Building a new identity, while enhancing the same look & image in the market.
Being a household name in the market and leaders in their category, we had to be very careful to ensure that we are not alienating the existing market by changing the look & presence too much. We also had to bri
The company's ambitions were international & the assets needed to match that in terms of polish & finish.
Quick turnarounds were required before the product launches.
Designing the apps in a restricted ecosystem & ensuring on-going collaboration with the development team.
The results
The results
A brand identity that represents the international capabilities of BroachCutter® & apps that work seamlessly.
Be it packaging, catalogues, website or applications, the brand is consistent and has completely adopted the new brand strategy and design. We've been able to work with their in-house team to translate these guidelines and push the focus on a design-driven approach.
A brand identity that represents the international capabilities of BroachCutter® & apps that work seamlessly.
Be it packaging, catalogues, website or applications, the brand is consistent and has completely adopted the new brand strategy and design. We've been able to work with their in-house team to translate these guidelines and push the focus on a design-driven approach.
/ Testimonials
"Unclutter opened our eyes to what is possible with design even in a B2B Industrial space. Quick work of good quality."
"Unclutter opened our eyes to what is possible with design even in a B2B Industrial space. Quick work of good quality."
"Unclutter opened our eyes to what is possible with design even in a B2B Industrial space. Quick work of good quality."
Prakash K
Prakash K
/
Managing Director
Launch your project
Chat with us over a coffee or chai, let's hash it out.
hello@unclutter.design
Contact
Social Media
Copyright © 2024 Unclutter Design. All rights reserved.
Launch your project
Chat with us over a coffee or chai, let's hash it out.
hello@unclutter.design
Contact
Social Media
Copyright © 2024 Unclutter Design. All rights reserved.
Launch your project
Chat with us over a coffee or chai, let's hash it out.
hello@unclutter.design
Contact
Social Media
Copyright © 2024 Unclutter Design. All rights reserved.
What’s next?
What’s next?
What’s next?
Multipie is a create a 360º social investing ecosystem so you can meet like-minded investors & traders
UI & UX Design
Web Design
Branding
Multipie is a create a 360º social investing ecosystem so you can meet like-minded investors & traders
UI & UX Design
Web Design
Branding
Multipie is a create a 360º social investing ecosystem so you can meet like-minded investors & traders
UI & UX Design
Web Design
Branding